Wetlook World Forum

https://www.bbc.co.uk/news/newsbeat-64045249

"TikTok life hacks: Sexual fetish videos hiding in plain sight?

excerpt......"You've probably seen them on your TikTok For You Page, posted by accounts uploading what look like absurd, silly crafting videos.

Bare feet plunging into silicone, women smearing food over their toes - apparently to combat dry skin.

Often billed as life hacks, the "solutions" on offer are almost always totally unrealistic and pointless.

Recently, talk online has turned to whether this content is subtly catering to an audience with certain sexual fetishes.

Check the comments under these videos and you'll see many suggesting that there's something else going on.

For example, one suggests that if your jeans don't fit, you can get in the shower with them on, so that they get wet and are easier to pull up.

Alix noted themes like exaggeration, focus on particular body parts, use of food and mess, anticipation and humiliation - all of which she says are related to types of fetish.

She told us that the companies posting them will be aware of the crowd they can attract.

It "won't have bypassed their knowledge" that certain types of videos get more views, she says.

If you read the comments under the videos, lots of viewers seem convinced they're watching fetish content.